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Original Entertainment IPs

New characters. New worlds. Lasting possibilities.

We develop original entertainment properties with identities audiences can connect with and worlds they want to revisit. Our original entertainment IP development is built for growth across seasons, spin-offs, platforms and licensing — each concept begins with a vision beyond a single screen.

SERVICE 04/07

WORLD_001.MP4

[CHARACTERS — WORLDS — FRANCHISES]

001 — [OVERVIEW]

Not just a show. A world.

A hit is a moment. An IP is a world people come back to.

We design characters with a voice, a look and a reason to care. Then we build the world they live in — its places, its rules, its stories.

AI lets us see that world early and grow it fast. So one idea can become a pilot, a series, a brand partner and more.

002 — [DELIVERABLES]

What we make

  • [CHARACTERS]
  • [WORLD BUILDING]
  • [ANIMATED SERIES]
  • [FRANCHISE]
  • [001]

    Character design

    Faces, personalities and character bibles.

  • [002]

    World building

    Places, rules, history — and the look that ties them together.

  • [003]

    Story bible & series concept

    Where it starts, where it goes, why it lasts.

  • [004]

    Pilot & teaser

    The first look that opens doors.

  • [005]

    Key art & title look

    The visual identity of the IP.

  • [006]

    Growth plan

    Seasons, spin-offs, formats and licensing ideas.

003 — [WHY TORQLABS]

Built to last. Seen before it's built.

004 — [PROCESS]

From spark to franchise

  1. [001]

    Spark.

    The idea, the audience and the feeling.

  2. [002]

    Characters.

    Who they are and why we care.

  3. [003]

    World.

    Where they live and how it works.

  4. [004]

    Story bible.

    The rules, the arcs, the long game.

  5. [005]

    Pilot or teaser.

    The first look, produced in full.

  6. [006]

    Grow.

    Seasons, spin-offs and new formats.

006 — [FAQ]

Questions, answered

Next: 05 — Music, OSTs & Music Videos →

[END OF REEL]

Got a character in mind? Let's give them a world.

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